One of the things I love about Seer is how everyone shares their challenges to help each other take it to the next level. We are all for sharing lessons from our wins and failures to develop our customer communication skills as SEOs. Without practice in navigating these hard-to-answer questions, we risk missing critical opportunities to build our client relationship and fulfill our clients' SEO dreams.During our semi-annual release days, Seer's SEO leadership shares tough real-life customer questions with the team and challenges us to practice answering them. We love any opportunity to provide advice, and this role-playing exercise is no different. Better communication skills help us build stronger relationships with our customers, leading to successful long-term partnership.Thoughtful customer communication skills are essential for any digital marketer to get management to buy into their strategies. Learning from others who have faced difficult Egypt Phone Numbers List situations helps prepare us to be better communicators within the client-agency relationship.Ready to improve your customer communication skills?The client-agency relationship can be difficult to balance – shifting priorities, reassigned budgets, delayed implementation, the list goes on and on. Communicating with customers means having the right tools in your toolbox - and today we're sharing that toolbox with you!We've compiled 10 tough customer questions our team has faced, along with our recommended approach to answering them, based on our loyal customer communication best practices and real-life experiences in the wild.Scenario 1: Seer was recruited by a digital marketing manager. She knows she needs digital marketing, but needs help setting goals.She doesn't have goals for 2019, but the company has 3-year goals that were recently set, and marketing as a whole is responsible for a % of those. She is open to our help in predicting how digital marketing can contribute to these larger marketing goals.Her digital analytics manager recently closed the loop between Salesforce and the website, so she knows the value of all touchpoints from top to bottom of the funnel.Question 1: We don't have goals for SEO, what should our goals be?Answer: First, when communicating with customers, it is important that we ask ourselves what the current baselines and growth trends are to better understand how they have grown so far.